Fast hosting, SSL, daily backups, and a person who replies. Small changes — a photo swap, a price change, a new service — happen the same day, and there is no invoice for every one of them.
EFC 24/7 is a gym with nobody on the desk after hours. Someone joins at eleven at night, the site takes the payment and the door code lands in their inbox before anyone has read the notification. There is no version of that which survives the site being down, slow, or throwing a certificate warning. That is the whole argument for upkeep.
Ask what upkeep costs
The things that quietly go wrong on a small business site, handled before you notice them.
On infrastructure that does not fall over when you get a run of traffic — a busy Saturday, a post that takes off, the week after a letterbox drop. Pages served from the edge, images compressed before anyone ever requests them, and a certificate that renews itself without being asked. What you get out of it is a site that opens fast on a phone on mobile data, which is where most of your customers will ever see it, and a bill that does not climb every time you have a good week.
Get a priceThe padlock, kept valid. Nothing loses a customer faster than a browser warning sitting on your own name.
Uptime, page speed and whether the enquiry form is still delivering. You find out from us, not from a customer who could not reach you.
Automatic, off-site, and actually restorable. We have had to use them; that is why we are particular about it.
A photo swap, a price change, new hours, a service you no longer offer. Send it through and it is done that day, not filed for the next release.
Every agency shows you client work. These three are ours — our money, our customers, and ours to keep running long after the launch photos.
The live configurator on their store: pick a finish, pick a colour, and the club re-skins as you choose.
The live shop running alongside the booking system, with pickup in the chair on the next visit.
The product page that does the whole sell, with the buy button never more than a thumb away.
Three clients on the part nobody photographs — the months after launch, when things need changing and the site has to keep working with nobody watching it.
Straight answers, no account manager, no dragging it out for months. They shipped it, then kept improving it after launch without sending an invoice for every change.
Sign-ups used to mean someone walking in during staffed hours. Now they join from the site at eleven at night and the door code lands in their inbox before I have read the notification.
The photo-to-quote form on the site does half my admin for me now. Customers send a picture of the rim, they get a price the same day. I am on the tools instead of on the phone.
Free 15-minute call · you talk to an owner, not a salesman · no pitch
No. If you want to take the site elsewhere you take it, domain and all. We would rather you stayed because it is good.
Text, photos, prices, hours, a new service page. If something is genuinely a new build we tell you before doing it, not after.
We are watching, so usually we know first. Backups mean the worst case is measured in minutes.
Yes. We will hand it over set up properly and explain what needs watching.
A flat monthly figure, quoted up front, with no per-change billing.
Sometimes. We will look first and be honest about whether it is worth taking on.
