We were losing walk-ins to shops with worse cuts and better websites. Jett and Beau built ours in a fortnight and hooked it straight into our booking system. The chair does not sit empty like it used to.
Blacksmith Barbers
Owner
Two brothers who run five businesses of our own. We build the website we wish someone had built for us — at a fraction of what the agencies charge.
Five businesses of our own · built from scratch · Gold Coast
A slow, dated or hard-to-find website quietly costs you jobs. The customer does not complain — they just call the next name on the list.
Between us we run five businesses of our own, every one built from scratch. We have been quoted too high, sold to, and lied to by website people. So we learned to build them properly, and now we do it for other operators at a fraction of what the agencies charge.
What the operators we build for say about working with two owners who run their own shops.
We were losing walk-ins to shops with worse cuts and better websites. Jett and Beau built ours in a fortnight and hooked it straight into our booking system. The chair does not sit empty like it used to.
I had two quotes over eight grand from agencies that had never picked up a hammer. These two actually run businesses. They understood what a builder needs a website to do, and it cost me a fraction of that.
The photo-to-quote form on the site does half my admin for me now. Customers send a picture of the rim, they get a price the same day. I am on the tools instead of on the phone.
We had been running on word of mouth for years with nothing to send people. Now when someone asks, I send one link and the job closes itself.
Straight answers, no account manager, no dragging it out for months. They shipped it, then kept improving it after launch without sending an invoice for every change.
They built the whole store and made it look like a brand three times our size. First proper online orders came through the week it went live.
Sponsors look you up before they answer the email. The site made us look like a professional outfit instead of a guy with a race car, and the conversations changed straight away.
Sign-ups used to mean someone walking in during staffed hours. Now they join from the site at eleven at night and the door code lands in their inbox before I have read the notification.
Every barber shop site looks the same. Ours does not, and the regulars booking in mention it. They turned it around in under three weeks without a single meeting I had to dress up for.
I needed somewhere to send people that actually sold the work for me. They understood the offer better than I had explained it, and the copy on the page is what I now say out loud.
No account managers, no juniors learning on your job, nobody offshore. You deal with whichever one of us picks up, and that is the same one who builds it.
Between us we own five, and we built every one from scratch. Barbershop, supplements, exterior cleaning, golf wraps, alloy repair. We are not marketers who read about small business — we are the ones opening at six and chasing the invoices.
We have been quoted too high, sold to, and lied to by website people. We spent the money on false promises before we learned to do it ourselves. That is the whole reason this exists, and why we charge a fraction of what we were quoted.
Most jobs start with a search. If you are not on the first screen for what you actually do, in the suburb you actually work, the customer never knew you existed. We build the pages and the local setup that put you there.
See how we do itYour quality is not in question — your shopfront is. A dated site tells a customer you are a small operator before you have said a word. We build the one that matches what you actually deliver.
See the workA pretty site that does not ring is decoration. Photo-to-quote forms, one-tap calling, online booking wired into the tools you already use — so the enquiry lands in your pocket, not in a form nobody reads.
See what we wire upWe run five businesses between us. No agency layers, no ticket queue, no waiting a fortnight for a text change. You get the person who built it, and it costs a fraction of what the agencies quote.
Meet the two of usWe are two brothers who run five businesses of our own. We build the thing your business actually needs — not the package an agency has left over.
The one most operators need. Home, services, work, about, contact — written and built so a stranger knows what you do and how to book you inside ten seconds.
One page, one job: turn an ad click or a Google search into a name and a number in your phone. Built around the quote form, not around us.
Products, sizes, shipping and payments, wired up properly. Set it up once and it takes orders while you are on the tools.
Online booking, photo-to-quote forms, one-tap calling — hooked into the calendar or system you already run, not a new one you have to learn.
Local search, Maps, the lot. If someone in your suburb searches what you do, you want to be the name they see first, not the fourth one they scroll past.
Most small business sites fail on the writing, not the design. We write it in your voice, from what your customers actually ask you.
Fast, secure, backed up, and someone who answers when something breaks. No ticket queue, no waiting a fortnight for a text change.
Already have a site that is slow, dated, or that you cannot edit? We take it over, fix what is worth keeping and rebuild the rest.
Tell us about the business and what is not working. We will tell you straight what we would build and what it costs — no pitch, no account manager.
A good site does nothing if nobody finds it, and it looks like everyone else’s if the photos came off a stock library. These two go with almost every build we do, and most operators never get told they matter.
Talk it throughSet up properly, with the right categories, service areas, photos and a way of asking for reviews that customers actually action. For a lot of local trades this brings in more work than the website does.
Stock photos are the fastest way to look like every other operator. We shoot the real jobs, the real van, the real shop — and that alone changes what a stranger thinks you charge.
Every agency shows you client work. These three are ours — our money, our customers, our problem to fix if they do not sell. That is the difference.
The live configurator on their store: pick a finish, pick a colour, and the club on screen re-skins as you choose. Straight into the cart from there — not a product grid you have to decode.
The live shop running alongside the booking system. Own-brand merch and barber-grade grooming, add to cart online and pick it up in the chair on your next visit.
The product page that does the whole sell — ingredients, science, verified reviews and the plan picker, with the buy button never more than a thumb away.
Free 15-minute call · you talk to an owner, not a salesman · no pitch
From $3,000 for a five-page business site, built and written. Bigger builds — stores, booking systems, configurators — cost more, and we tell you the number before we start. No hourly billing, no scope creep invoices.
Two to four weeks for most builds, once we have your photos and the go-ahead. We have turned sites around in under a fortnight when someone needed it live.
Yes. Your domain, your hosting account, your content. If you ever want to walk away or hand it to someone else, you take the lot with you. We have been on the wrong end of that one ourselves.
We will look at it first and tell you honestly whether it needs rebuilding or just fixing. Sometimes the answer is that you do not need us yet — we would rather say that than take the money.
Yes, and it is the part most agencies skimp on. We write it from what your customers already ask you, in your voice, and you sign off before anything gets built.
Yes. We set it up so you can swap photos, prices and text without touching code. And if you would rather just message us, that is what the upkeep covers.
We keep it running — hosting, backups, security, and small changes when you need them. You message an owner, not a ticket queue, and it usually happens the same day.
We set up your Google Business Profile properly and build the site so it can be found for what you actually do, in the areas you actually work. We do not sell magic rankings.
Yes. Products, shipping, payments and subscriptions. We run our own store for Stick It Golf, so we have made the mistakes on our own money first.
No. It is the two of us on the Gold Coast. The person who answers your message is the person who built the site.
One conversation and whatever photos you have. If you do not have good photos, we will come and shoot them. Everything else is our job, not yours.
You see it and give feedback before it goes anywhere near live, and we keep changing it until you are happy. We do not launch things you have not signed off on.
